The way that I’ll structure this, I’ll just draw it up really quickly. If we think of our primary money phrase, it’s going to be your home page. You’ll optimize your home page for that primary keyword.
The perfect domain name I suppose when I think of building a website, and you go back to, I talked about how I work with a client. Firstly I understand the target market. The next thing that I do is I look at their products and services and I do the keyword research like I talked about.
Why split test? Things like split testing: these websites are identical except for the red and green button. Having a red button increases conversions by 21%. Twenty-one percent more people who came to your site actually converted.
I’ve been considering getting a 1300 or 1800 number because I currently use my mobile number which is working fine for me, people do ring it. Do you have any research on how much difference it makes having that type of number?
The big thing which is going to be another message for the whole session today is that one page, one purpose. Every single page on your website should have a purpose and have an outcome. You should work out what that page is designed to do and make sure that it does it.
I just want to touch on the buying domain material. I think it is a wise move to be buying up business domains right now in your niche and in your space and just doing 301 redirect, not for any other benefit than just owning the space.
You can’t just put up a Twitter page and then let it sit there and hope that you’re going to get 100,000 followers overnight. I talked about using it more productively. This is all in terms of using it for local business.
What we also want to do, a couple of things from a testing and split testing perspective that I spoke about in the last session, like everything, you want to split test. If you click on the ads tape here, it takes you back to the actual ads which are running in that particular group.
The Melbourne Video Production team was asked to create a clean, sharp and effective “Your Story” video for Melbourne Child Psychology’s practice. Effectively covering the wide range of supportive parental and child services available – and all within 3-minutes – was a challenge we were definitely up for!
Are you struggling with creating videos to help promote your business? Do you envy all those YouTube clips that have thousands of views?
For most employees, having personal endeavors supported by their boss can be as awkward as bumping into an old flame while plotting to rob a grocery store. Thanks to the generosity of the Melbourne Video Productions (MVP) owner David Jenyns, not all employees have to feel that way. David pledged financial support to one of his key team members Adrian Cabrie who happens to be an independent filmmaker as well as MVP’s editor.
After being disappointed with another production company’s results, Empower Wealth approached Melbourne Video Production for expert help. We not only assisted in achieving their goal, we met a very tight deadline with a custom video full of graphics and smooth editing. That’s a complete home run!
The format of your promotional videos needs to include the
To give your online sales a boost, the value of
If your video sales letter is not converting into sales,
How should you go ahead and make a video sales
You may feel a little intimidated about standing in front
Outsourcing is becoming the way many online businesses are choosing
Management of virtual staff in an online office is very
This is true in the case of web videos. We, at Melbourne Video Production, noticed an increased in the number of inquiries and clients getting our video marketing services days after comScore pointed out that almost 87% of internet users watch videos online.
The team at Melbourne Video Production has been waiting to share this for a while now! It’s a secret project we’ve been working on for the past 12 months. Here’s the short version:
You might have noticed our new video on our home page. Just play it and you will quickly find out more about the types of videos we do for our clients. You will also view snippets of the videos we did for clients and for our own business.
At this time when the popularity of YouTube is sky-high, it only makes sense that any small business should look into creating their own videos to get the attention of their customers. But I know it is not an easy thing to do especially if you know next to nothing about video production, more so getting it noticed on the Internet.
Making a video go viral online is like hitting a
We love helping small and medium size business access high quality video.
Here’s what our clients say.
Andrew Griffiths
Ian Tomlin
Alla KeoghWe love helping small and medium size business access high quality video.
Here’s what our clients say.
Andrew GriffithsIan TomlinAlla KeoghWe love helping small and medium size business access high quality video.
Here’s what our clients say.
Andrew GriffithsIan TomlinAlla KeoghWe love helping small and medium size business access high quality video.
Here’s what our clients say.
Andrew GriffithsIan TomlinAlla Keogh