Top 5 Reasons Why Making Web Videos Makes Sense

Play Video
2021-03-12T03:19:06+00:00

There’s never been a better time for a business to start making web videos because now is always the right time to start boosting sales. This is the main reason, but there are other reasons for you to start making videos.

Firstly, web videos drive traffic. Well-made, well distributed videos will drive traffic to your website and your website should thrive on that, boosting your sales greatly.

Video is also search engine friendly, so it will help you dominate the first page of Google for your keywords. If you have a good call to action, this will help people be convinced that they need to head over to your website and if you have watermarking throughout, they will know exactly how to get there.

Video is the online equivalent of a face to face meeting. You look your customer in the eye and explain clearly just how your product or service is going to enrich their life and make their life easier using video making equipment. The conversion rate of video is far higher than plain text or audio and your sales will undoubtedly increase through the use of well-made video.

It’s far easier now even than it was two years ago to make web videos. It’s cheap, affordable, relatively easy to do and once you have set yourself up with the basic equipment of camera, audio and lights, you can make any number of effective and professional looking videos. All of this equipment should cost you no more than $1000. The editing and distributing is free or a very minimal cost. There is integration now between the software for editing and distributing and disseminating the video.

As well as conveying a marketing message, video allows you to demonstrate your knowledge in your business field. You can show your customers you understand their problems better than they do themselves and can offer effective solutions. By answering frequently asked questions, you can preempt many of the queries they will have about your products and services.

This all adds to your status as an authority and boosts your credibility and trustworthiness which are qualities which will ultimately decide whether someone will buy from you online or not.

Certainly over the last few years the ‘voodoo’ element from web video has been removed; the mystique which it held and kept people fearful of making their own videos has finally disappeared. Business owners now feel empowered and ready to take the plunge into the world of video.

Click here if you need direction and help in making your own web videos, our team at Melbourne Video Production has a wealth of expertise and experience we are willing to share. Simply contact us and we will give you all the help you need to make effective and professional looking videos. We have been making videos for our own business for a number of years and have encountered all the difficulties and overcome them through trial and error. We would be happy to pass on what we have learnt.

It’s a good idea to get started with your own web videos today.

How to film great looking
videos on your iPhone:

Simple tips to create high quality video with
the camera you already have.

Praise

We love helping small and medium size business access high quality video.
Here’s what our clients say.

Praise

We love helping small and medium size business access high quality video.
Here’s what our clients say.

Your Free Report Reveals

How to film great looking videos
using your iPhone.

We will only send you awesome stuff

PRIVACY POLICY

This privacy policy sets out how we (Melbourne Video Production) uses and protects any information that you give us when using this website. Melbourne Video Production is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. Melbourne Video Production may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from January 1st 2012.
We may collect the following information:
What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

Security
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
Our Policy for Protecting Your Online Privacy
This website uses Google Analytics to help analyse how users use the site. The tool uses “cookies,” which are text files placed on your computer, to collect standard Internet log information and visitor behaviour information in an anonymous form. The information generated by the cookie about your use of the website (including IP address) is transmitted to Google. This information is then used to evaluate visitors of the website and to compile statistical reports on website activity for MelbourneVideoProduction.com.

We will never (and will not allow any third party to) use the statistical analytics tool to track or to collect any Personally Identifiable Information (PII) of visitors to our site. Google will not associate your IP address with any other data held by Google. Neither we nor Google will link, or seek to link, an IP address with the identity of a computer user. We will not associate any data gathered from this site with any Personally Identifiable Information from any source, unless you explicitly submit that information via a fill-in form on our website.
How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so (we hate spam as much as you do… probably more). We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to https://www.melbournevideoproduction.com.au/corporate-video-production/

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible at the above address. We will promptly correct any information found to be incorrect.