Use extra tools to put the final touch to your video.
You’ve planned your video, written the script, recorded it, and edited it. Something is still missing. Your video needs a few finishing touches to give it that professional edge. Here’s where a couple of great resources can come in handy for adding motion graphics and cool video effects: VideoHive and iStockPhoto.
VideoHive is a great resource for finding Adobe After Effects templates, which are excellent tools for creating eye-catching video intros and outros. If you want consistency for your videos, choosing the same intro and outro for each video is an excellent way to go. Remember that your clips may be used in many different places, so having a recognisable ‘trademark’ intro and outro can boost your online image. VideoHive is a step up from other websites’ pre-made intros and outros.
The templates you purchase from VideoHive are affordable—they range from $17 to $22 each and can be used repeatedly. If you add credits to your account, you will get a discount on the videos simply for pre-paying.
There are hundreds of templates to choose from, so you are sure to find one or two that will work with the type of video you are producing. You can drop some text, videos or images into the template you choose, then export it. You export it as a .mov file and can then use it with cool video effects at the start of your business videos.
The other resource, iStock Photo, is excellent for finding images, illustrations, audio clips, video clips and flash that can add a touch of colour and professionalism to your video. It is an online, royalty-free microstock photography provider. You may be able to find something in their photos that you can use for your intros and outros. You can buy a stock clip and customise it with your text and logo, making your branding visible using video special effects software.
You can buy a range of quality, such as HD or web quality. There are royalty-free stock photos, vector art illustrations, stock footage and audio for print and use on websites and presentations. You browse the best stock library of royalty-free content by typing your keywords. These include business, beauty and health, technology, and musical instruments. iStopckPhoto is the world’s busiest image market, with an image downloaded every 2.5 seconds.
Adding cool video effects like these will make your videos stand out. We have years of experience in this field and have overcome many obstacles you will likely encounter when attempting to create professional-looking videos. We will gladly share what we have learnt along the way.
